How to Help Book Buyers Find You Online (Episode 7)
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Traditional marketing tells you to go out and FIND your ideal customers, to “target them” and deliver your promotional message.
But wouldn’t it be better to create situations where they find YOU online instead?
On this episode I introduce you to a simple strategy that allows you to be discovered by your ideal readers and fans. But to do it correctly, you’ll need to shift your perspective.
Another benefit: Doing this will make Internet book marketing a lot easier to manage!
Running time: 13:18 minutes
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-Bob
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